When you create an alert you have the option to enable a “webhook” to send the latest alert directly into your own systems.

Webhooks let you bring data into your own systems via a JSON POST to your server.

Alert Hooks

A HTTP POST will be sent to the URL with a valid JSON document as the body of the POST once an alert is updated (around 00:01 UTC) – the JSON response is similar to the following –

{"Alerts":[{"Url":"cnet.com","Technology":"Omniture Adobe Test and Target","AlertName":"A/B Testing","IsAdded":true},{"Url":"experienceproject.com","Technology":"Omniture Adobe Test and Target","AlertName":"A/B Testing","IsAdded":true},{"Url":"sears.com","Technology":"Omniture Adobe Test and Target","AlertName":"A/B Testing","IsAdded":true},{"Url":"spanishdict.com","Technology":"Optimizely","AlertName":"Optimizely","IsAdded":true},{"Url":"spanishdict.com","Technology":"Optimizely","AlertName":"A/B Testing","IsAdded":true},{"Url":"hp.com","Technology":"Omniture Adobe Test and Target","AlertName":"A/B Testing","IsAdded":true},{"Url":"fedex.com","Technology":"Omniture Adobe Test and Target","AlertName":"A/B Testing","IsAdded":true},{"Url":"foodnetwork.com","Technology":"Omniture Adobe Test and Target","AlertName":"A/B Testing","IsAdded":true},{"Url":"potterybarn.com","Technology":"Omniture Adobe Test and Target","AlertName":"A/B Testing","IsAdded":true}]}